We couldn’t launch the first installment of “Culture Wednesdays”- a series that will highlight the talents of the African diaspora in the arts and entertainment industry- without a review of Ethiopian-American singer Kelela’s music video for her single, “Frontline”.
Months after releasing her debut album Take Me Apart, Kelela finally dropped the long-awaited visuals for “Frontline” last week. In this Sims-inspired video, the singer dumps her cheating ex-boyfriend who had betrayed their relationship to have an affair with a white woman. She then goes for a long drive accompanied with her two girlfriends, while visuals depicting her past relationship dash across the screen.
“With this Sims-like video, I was able to tell my story in a light-hearted but dramatic way”, Kelela told The Rolling Stone. “It’s about leaving your ex with the wind in your hair while acknowledging a curiously complex feeling of pain that he has left you for a white woman.”
Despite the jovial nature of the animated visuals, the video doesn’t miss the intent of the lyrics, which highlight the complex series of emotions that entail after a breakup. “Frontline” reveals the peak of Kelela’s creativity and her continuous effort to defy the artistic norm as a black, African queer artist.
Can’t take it back even though you wish I could
If you think I’m going back, you misunderstood
You cry and talk about it, baby, but it ain’t no use
See you wasn’t lucky when I pushed
Stay tuned for next week’s installment of “Culture Wednesdays”!